LONDON, 24th October 2022: Krispy Kreme, home of the Original Glazed® doughnut, is on a mission this Halloween to inspire and reward the nation in the art of pulling spooky faces. They have called on the services of Tiree Dawson, runner-up in the annual World Gurning Championships, to give a step-by-step guide and some inspiration to contorting your features. Even the most timid trick-or-treater will have all the tools and tricks to deliver a terrible fright when out and about this week.
To truly spread the Halloween joy, Krispy Kreme is rewarding Brits who pull fiendish faces with a scarily good discount of up to 30% on their favourite doughnut dozen in Krispy Kreme shops. To claim their Face Off-er, Brits must say that they are there for the £12 offer and pull a frightful face to a member of staff to get any dozen doughnuts for just £12.
To help the nation deliver the perfect freaky face this Halloween, Krispy Kreme and Tiree have developed this perfectly gruesome guide:
A Gurner’s Guide to Pulling Gruesome Faces This Halloween (Tiree Dawson, World Gurning Championship Runner-Up)
Step 1 – Set Yourself Loose
Before you start, stretch your face and neck muscles fully. This will help you contort yourself to the maximum, while avoiding any gurning-related injuries.
Step 2 – Wind Your Neck In (or Out)
Start with your neck, twisting it to one side or tucking your chin right back into it for a truly petrifying pose.
Step 3 – Bare Your Fearsome Fangs
Next, focus on your mouth, turn up your lips to reveal your fearsome fangs. Then roll out your tongue for a ghoulish grin.
Step 4 – Follow Your Nose
Next is the nostrils – flare them out for a dragon-like nose or scrunch up that snout.
Step 5 – Swivel Those Eerie Eyes
Most importantly, your eyes – the window to your devilish soul. Roll them back or around in your head, or turn them outwards in different directions. And arch those eyebrows for maximum effect.
Step 6 – Show Your Hand
Finally, frame that face with your hands. Try a mutant mummy with hanging wrists, some curled-up werewolf claws, or a classic ‘Scream’.
Tiree Dawson, commented: “This Halloween season, I’ve teamed up with Krispy Kreme to help doughnut lovers perfect the ultimate spooky face for a scarily good reward! My easy-to-perform steps should give everyone the confidence to delight and surprise in Krispy Kreme shops in return for a delicious treat”.
Krispy Kreme’s new ghoulish doughnut graveyard for Halloween features devilishly delicious flavours including Undead Ned, with a chocolatey filling, Wrapped-up Rita, filled with Lotus Biscoff® Kreme, and Original Glazed® dressed up as Spooky Sprinkles, dipped in orange icing, half sprinkled with spooky Halloween sprinkles! All these, plus Original Glazed® and other favourites are available in Krispy Kreme shops now as part of their Ghoulish Graveyard Dozen, and for just £12 with their frightful face-offer from 25th to 27th October 2022.
So as not to scare our Krispy Kremers too much, and to secure the discount, customers must announce that they would like to make use of the £12 dozen offer before pulling their spookiest face. This will entitle them to buy any Dozen for £12 in UK Krispy Kreme retail shops.
Frightful Face Off-er Terms & Conditions:
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This Dozen offer is only available in Krispy Kreme UK retail shops. Not available in Selfridges, Tesco, Morrisons, Sainsbury’s, Asda, Moto, Welcome Break, Roadchef, EuroGarages, Center Parcs and Krispy Kreme mobile events.
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The offer is available from Tuesday, 25th October through to Thursday, 27th October 2022 only.
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To redeem this offer, in-store customers should say that they are here for the £12 Dozen offer and pull a frightful face. This will entitle the customer to buy any Dozen for £12 in UK.
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This offer is available on Original Glazed Dozen, Sharer Dozen, Choose Your Own Dozen, Feature Dozen and Hot Original Glazed Dozen in Krispy Kreme shops.
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Limited to two dozen per customer, per day.
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Cannot be used in conjunction with any other offers. Over 18s only. Strictly subject to product availability, when they are gone, they are gone! Krispy Kreme UK reserves the right to change, cancel or amend offer at any time.
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Via Click and Collect, the offer can be redeemed by using the code word “Frightfulface” at point of checkout. Only the sharer dozen can be purchased through C&C as part of this promotion. Orders must be made online by no later than 2pm Wednesday, 26th for collection on Thursday 27th October 2022.
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The offer is available for fulfilment on Tuesday, 25th October through to Thursday, 27th October 2022 only.
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Via Click and Collect the offer is valid for one Sharer dozen only and can’t be used for multi-buys.
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Cannot be used in conjunction with any other offers. Over 18s only. Strictly subject to product availability, when they are gone, they are gone! Krispy Kreme UK reserves the right to change, cancel or amend offer at any time.
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Offer available in the UK only.
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Offer cannot be redeemed via third party websites or grocery partners.
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Nationwide delivery products and territories outside of the UK are not part of this promotion
