OTO Beauty Sleep Station Launches Selfridges Pop Up


Until 30th August, premium wellness brand, OTO, will be on hand in the Selfridges Beauty Hall to help shoppers and visitors alike achieve their best ever beauty sleep. With a range of products designed to aid sleep, such as the new OTO Sleep Drops and award-winning Pillow Mist, the OTO Sleep Station at Selfridges will be perfectly placed for anyone looking to finally get a good night’s rest.

At the exclusive pop-up event, guests will be able to learn about OTO’s sell-out CBD Sleep Drops, containing 10% CBD. Proving to be highly popular during lockdown, these innovative drops are uniquely designed to deliver an exact and effective dose of 50MG of CBD, in turn regulating the sleep/wake cycle, promoting relaxation, all whilst fitting easily into one’s bedtime routine. 


Results of a recent OTO customer trial, taking place during lockdown when sleep was heavily disturbed for many, reported that ‘Very good’ or ‘Good’ overall sleep quality went from 8% before Sleep Drops usage to 62% at the end of the trial. That’s an 8x increase in people getting a good night’s sleep. In fact overall, 88% of participants reported improved sleep quality. These light and refreshing drops have a uniquely delicious taste, with a blend of hand-selected botanicals including lavender, butterfly pea flowers and field mint.

Also on offer at the Sleep Station will be OTO’s award-winning CBD Pillow Mist which is also designed to enhance sleep and promote relaxation. The mist, blended with high quality CBD, is designed to be sprayed directly onto the pillow at bedtime, helping users to fall and stay asleep. This mist helps to reduce anxiety with a mix of high-strength CBD and botanicals, such as  lavender, chamomile and vetiver, creating a calming atmosphere and helping the user drift into a deep sleep.  

Each OTO Sleep product purchase at the pop-up will include a complimentary beauty sleep enhancing silk eye mask while stocks last. What’s more, visitors will have an exclusive special preview of the newest exciting addition to the OTO CBD range, a first-of-its-kind, 100% natural, CBD Seltzer, available in three innovative flavours.

The OTO Sleep Station will be popping up exclusively at Selfridges London from 24th – 30th August.


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