Jo Malone Bloomsbury Set | In the Spotlight

Jo Malone Bloomsbury

Inspired by the free spirit of The Jo Malone Bloomsbury Set, a collection of scents capturing the intoxicating essence of an unconventional life. The lily pond at dawn, bold blue hyacinths, blossoming fruit trees, absinthe afternoons and golden linseed on paint-stained hands. Warming whisky and sweet pipe tobacco. The secrets of waxed floors burnished by footsteps in the night.

“When we visited Charleston, in the middle of the English countryside, I didn’t know what to expect but I fell in love with it. When I was there I made a storyline in my head from morning to afternoon to evening, so the fie fragrances have a natural evolution. What I particularly loved about The Bloomsbury Set was the juxtaposition of domesticity and simplicity with this hugely intellectual environment.” – Yann Vasnier, Master Perfumer

jo malone bloomsbury

Blue Hyacinth

Intoxicating bold blue hyacinth warmed by the sun entwined with the vibrancy
of garden geraniums and woody vetiver.

Tobacco & Mandarin
Vibrant mandarin and herbaceous sage sweetened with the warm
elegance of beeswax sweet pipe tobacco.

Whisky & Cedarwood
An enigmatic blend of fie whisky and opulent roses edged with spicy pimento,
warm cedarwood and an intriguing accord of waxy wooden flors.

Leather & Artemisia
The striking green facets of anise-tinged absinthe blend with aromatic artemisia, soft orriswood
and the deep richness of leather enhanced by the amber woody notes of Cypriol.

Garden Lilies
The scent of dawn at the lily pond captured with effervescent water lilies, dewy green sap
and lush ylang ylang enhanced with white musk and a wisp of vanilla.

The Bloomsbury set is available now. Each 30ml Cologne has an RRP of £45 / €56 For stockist information visit jomalone.co.uk

Disclaimer: please note that unless otherwise stated some items featured have been provided on a review basis and affiliate links may be present.


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