Dorothy Perkins Launches DP Curve

DP Curve

Dorothy Perkins announces the launch of DP Curve – a brand new collection of dresses, jumpsuits, denim, skirts, jackets and soft tailoring that have all been designed to fit and flatter. Listening to the demand from our customers, DP Curve builds on the mainline Dorothy Perkins collection and has a mix of classic wardrobe essentials that are perfect for layering as well as pure going out luxe – with dresses and jumpsuits given added ‘look at me’ details such as lace, beading and embellishment.

dp-launch-curve-collection

The casual items are not to be outdone however, with PU bikers, longline duster jackets, work wear blouses and separates that include tipping, sheer mesh panels and fringing. Denim has also been considered with DP Curve offering 5 new styles – Super Skinny, Skinny, Boyfriend, Bootcut and Flare with each pair being designed to sculpt and streamline the silhouette.

DP Curve has been created to offer style solutions for every woman and follows the main trends with sizes starting at 18 and ranging up to a 28.

Mel Mercer- Head of Design for Dorothy Perkins commented;

“Adding a considered, curve conscious collection through DP Curve means that Dorothy Perkins is a one stop shop for every woman on the British High street. The signature handwriting from our core collection can be seen in the product offer but we have used advanced design techniques throughout our fit process to design with a fuller silhouette in mind.”

DP Curve is being launched as an online exclusive on October the 8th with transitional pieces that will update your winter wardrobe. Neoprene, PU and denim have all been manipulated to add a streamlined aesthetic, while the design details add the DP fashion credentials.


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